---
title: Email Filtering - Smart Email Categorization | Snoooz AI
description: Snoooz's Email Filtering automatically categorizes, labels, and routes incoming emails to the right people helping you save time and stay organized
---

[![Snoooz Logo](https://snoooz.ai/hubfs/Snoooz%20Logo-1.png)](https://snoooz.ai)

- Product
  
  [AI Email Assistant Trained on your content. Tuned to your voice.](https://snoooz.ai/ai-email-assistant)
  
  [Email Auto-Responder Send human-like replies tailored to each sender](https://snoooz.ai/email-autoresponder)
  
  [Email Filtering Automatically sort, label, and route emails to the right person](https://snoooz.ai/email-filtering)
  
  [Email Automation Set rules to automate replies, escalations, and handoffs](https://snoooz.ai/email-automation)
- Use Cases
  
  [Sales Reply to inbound leads instantly, never miss an opportunity](https://snoooz.ai/sales)
  
  [Real Estate Instantly reply to property enquiries and schedule viewings](https://snoooz.ai/for/real-estate)
  
  [Customer Success Keep customers happy and reduce churn with personalised replies](https://snoooz.ai/customer-success)
  
  [Accounting & Finance Handle invoices, payment queries, and client emails automatically](https://snoooz.ai/for/accounting-and-finance)
  
  [Marketing Automate campaign replies and lead follow-ups at scale](https://snoooz.ai/marketing)
  
  [E-commerce Answer order, shipping, and returns questions.](https://snoooz.ai/for/ecommerce)
  
  [Financial Services Answer account and product questions with compliant replies.](https://snoooz.ai/for/financial-services)
  
  [Legal Respond to client enquiries with accurate, on-brand messaging](https://snoooz.ai/for/lawyers-and-legal-firms)
- [Security](https://snoooz.ai/security)
- [Pricing](https://snoooz.ai/pricing)
- Resources
  
  [Blog Tips, trends, and insights on email automation](https://snoooz.ai/blog)
  
  [Help Center Step-by-step guides to get the most out of Snoooz](https://help.snoooz.ai)
  
  [Academy Free course to master AI email automation](https://snoooz.skillplate.com/course/getting-started-with-snoooz/)
  
  [Trust Center How we keep your data safe and secure](https://snoooz.ai/security)
  
  [Inbox Impact Report See the real numbers behind AI email automation](https://snoooz.ai/inbox-impact-report)
  
  [MCP Server Connect Snoooz MCP to your AI assistant](https://snoooz.ai/mcp-server)

[Log In](https://app.snoooz.ai/logout) [Start for Free](https://app.snoooz.ai/logout)

EMAIL CATEGORIZATION & ROUTING

# Email Filtering That Keeps Your Inbox Calm

Automatically sort emails by category and route important ones to the right team members instantly.

[Try for Free](https://app.snoooz.ai) [Book a Demo](https://snoooz.ai/book-a-demo)

EMAIL CATEGORIZATION & ROUTING

Email Filtering That Keeps Your Inbox Calm.

Provide your customers with a personalized out-of-office experience that takes care and support to another level.

[Try for Free](https://app.snoooz.ai) [Book a Demo](https://snoooz.ai/book-a-demo)

![Sales Hero (1)](https://snoooz.ai/hubfs/Sales%20Hero%20(1).png "Sales Hero (1)")

## Categorize Emails Instantly.

### **![output-onlinepngtools - 2022-12-30T103439.653](https://snoooz.ai/hs-fs/hubfs/output-onlinepngtools%20-%202022-12-30T103439.653.png?width=34&height=34&name=output-onlinepngtools%20-%202022-12-30T103439.653.png)** Custom Categories

Create categories like Sales, Support, Hiring, or Billing. Snoooz sorts emails into them automatically.

### **![output-onlinepngtools - 2022-12-27T171825.487](https://snoooz.ai/hs-fs/hubfs/output-onlinepngtools%20-%202022-12-27T171825.487.png?width=34&height=34&name=output-onlinepngtools%20-%202022-12-27T171825.487.png)** No Manual Sorting

Inbox triage is dead. Emails get tagged the moment they land without you lifting a finger.

![Dynamic Tags V2 (5) (1)](https://snoooz.ai/hubfs/Dynamic%20Tags%20V2%20(5)%20(1).png "Dynamic Tags V2 (5) (1)")

## Declutter Your Inbox.

### **![output-onlinepngtools - 2022-12-27T171759.498](https://snoooz.ai/hs-fs/hubfs/output-onlinepngtools%20-%202022-12-27T171759.498.png?width=34&height=34&name=output-onlinepngtools%20-%202022-12-27T171759.498.png)** Auto-label Emails

Assigns labels in Gmail or Outlook, and emails land in the right folder automatically, no clicks needed.

### **![output-onlinepngtools - 2022-12-27T171806.766](https://snoooz.ai/hs-fs/hubfs/output-onlinepngtools%20-%202022-12-27T171806.766.png?width=34&height=34&name=output-onlinepngtools%20-%202022-12-27T171806.766.png)** Clutter-Free Inbox

Snoooz filters out spam, marketing, and AI-generated junk. Only important emails make it to you.

## Power Up With Rules

### **![output-onlinepngtools - 2022-12-27T171759.498](https://snoooz.ai/hs-fs/hubfs/output-onlinepngtools%20-%202022-12-27T171759.498.png?width=34&height=34&name=output-onlinepngtools%20-%202022-12-27T171759.498.png)** Flexible Routing Logic

Decide who should reply to what based on category, sender, or language.

### **![output-onlinepngtools - 2022-12-27T171806.766](https://snoooz.ai/hs-fs/hubfs/output-onlinepngtools%20-%202022-12-27T171806.766.png?width=34&height=34&name=output-onlinepngtools%20-%202022-12-27T171806.766.png)** Auto-Reply or Draft

Let Snoooz reply, draft, or leave untouched depending on how emails are categorized.

![Dynamic Tags V2 (5) (1)](https://snoooz.ai/hubfs/Dynamic%20Tags%20V2%20(5)%20(1).png "Dynamic Tags V2 (5) (1)")

## Prioritize What Matters

### **![output-onlinepngtools - 2022-12-27T171759.498](https://snoooz.ai/hs-fs/hubfs/output-onlinepngtools%20-%202022-12-27T171759.498.png?width=34&height=34&name=output-onlinepngtools%20-%202022-12-27T171759.498.png)** Highlight Urgent Emails

Mark emails as urgent based on keywords, sentiment, or sender. Never miss what matters.

### **![output-onlinepngtools - 2022-12-27T171806.766](https://snoooz.ai/hs-fs/hubfs/output-onlinepngtools%20-%202022-12-27T171806.766.png?width=34&height=34&name=output-onlinepngtools%20-%202022-12-27T171806.766.png)** Escalate Automatically

Critical messages can be auto-routed to team members, managers, or backup responders.

## Explore other features.

### **![Component 24](https://snoooz.ai/hs-fs/hubfs/Component%2024.png?width=50&height=50&name=Component%2024.png)** Email Auto-Responder

Send personalized replies automatically, using your own templates or AI. 

[See features ➜](https://snoooz.ai/autoresponder)

### **![Component 31](https://snoooz.ai/hs-fs/hubfs/Component%2031.png?width=50&height=50&name=Component%2031.png)** AI Email Assistant

An AI-powered inbox that helps you reply, summarize, and search using your own data.

[See features ➜](https://snoooz.ai/smart-ai)

### **![Component 22](https://snoooz.ai/hs-fs/hubfs/Component%2022.png?width=50&height=50&name=Component%2022.png)** Email Automation

Decide when to reply, draft, or ignore emails based on context, tone, or even CRM info.

[See features ➜](https://snoooz.ai/email-automation)

 Need to see Snoooz in action?

## Book a Demo

 

**What You Can Expect:**

 

  Get a 30-min personalized demo of Snoooz  
  Learn about different use cases  
  Get info about pricing for your use case

 

Trusted by professionals from world's finest companies

 

![](https://snoooz.ai/hubfs/sugarcrm.svg) ![](https://snoooz.ai/hubfs/cloudera-logo.png) ![](https://snoooz.ai/hubfs/lamda-test.svg)

 

 

 

## Get started in seconds.

Don’t leave leads waiting. Don’t let support feel cold. Snoooz gives you smart, personal replies on autopilot.

[Try for Free](https://app.snoooz.ai) [Book a Demo](https://snoooz.ai/book-a-demo)

## Frequently Asked Questions

### What is Snoooz?

Snoooz is an AI-powered email assistant that helps you manage your inbox by automatically drafting replies, sending auto-replies, categorizing emails, routing conversations, applying labels, forwarding messages, and scheduling follow-ups based on your own rules, data, tone, and workflows.

It works for use cases like customer support, sales, lead response, e-commerce inquiries, internal routing, and out-of-office automation.

- [Getting Started with Snoooz: Setup Guide](https://help.snoooz.ai/en/articles/12606704-getting-started-with-snoooz-setup-guide)
- [Setting Up Your Snoooz Account](https://help.snoooz.ai/en/articles/8708085-setting-up-your-snoooz-account)

### Which email platforms does Snoooz support?

Snoooz supports Gmail / Google Workspace, Microsoft Outlook / Office 365, and IMAP/SMTP mailboxes such as Apple Mail, Yahoo, Zoho, cPanel/webmail, and other providers that offer IMAP/SMTP access.

Gmail and Outlook are supported natively. IMAP/SMTP support is available on select plans.

- [How to Connect Another Mailbox](https://help.snoooz.ai/en/articles/12570237-how-to-connect-another-mailbox)
- [Connecting Zoho Email to Snoooz](https://help.snoooz.ai/en/articles/12566014-connecting-zoho-email-to-snoooz)
- [Connecting Titan Email to Snoooz](https://help.snoooz.ai/en/articles/12558093-connecting-titan-email-to-snoooz)
- [Connecting Fastmail to Snoooz](https://help.snoooz.ai/en/articles/12672650-connecting-fastmail-to-snoooz)

### Can I review AI replies before they are sent?

Yes. Snoooz supports both draft-only and auto-send workflows.

You can configure Snoooz to create email drafts for human review before sending, or allow Snoooz to send replies automatically when you are ready for full automation.

- [How to Use AI Replies in Snoooz](https://help.snoooz.ai/en/articles/12569819-how-to-use-ai-replies-in-snoooz)<https://help.snoooz.ai/en/articles/10807156-how-the-rules-work-in-snoooz>

### Can Snoooz send automatic follow-ups?

Yes. Snoooz supports auto follow-ups.

When a rule creates a draft or sends a reply, Snoooz can also schedule and generate follow-ups automatically. You can control the number of follow-ups, timing, frequency, whether follow-ups are drafted or sent, whether they only send during working hours, and whether attachments are included.

If the recipient replies on the thread, Snoooz automatically stops future follow-ups.

- [Using Conversation Mode in Snoooz (Fully Automate Your Email Threads)](https://help.snoooz.ai/en/articles/12570168-using-conversation-mode-in-snoooz-fully-automate-your-email-threads)
- [How the Rules Work in Snoooz](https://help.snoooz.ai/en/articles/10807156-how-the-rules-work-in-snoooz)

### Can Snoooz be trained on our company knowledge base?

Yes. Snoooz can be trained on company data such as FAQs, PDFs, help docs, website content, Zendesk, Intercom, and Document360 articles.

This helps Snoooz generate more accurate replies based on your own support documentation, product information, policies, and internal knowledge.

- [How to Train the AI in Snoooz (Using Data Sources and Custom Prompts)](https://help.snoooz.ai/en/articles/10807325-how-to-train-the-ai-in-snoooz-using-data-sources-and-custom-prompts)

### Can Snoooz learn from my past emails?

Yes. Snoooz can use past emails as context when drafting replies, if that setting is enabled for your workspace.

It looks at relevant previous conversations and reply patterns to better match your tone, wording, and how you usually respond to similar emails. Snoooz does **not** train a separate AI model on your emails; instead, it retrieves relevant examples at draft time and uses them as guidance for that specific draft.

Snoooz is also adding draft feedback signals, so when users edit or accept Snoooz-created drafts, those outcomes can help improve future drafts by showing what worked and what needed changes.

- [How to Train the AI in Snoooz (Using Data Sources and Custom Prompts)](https://help.snoooz.ai/en/articles/10807325-how-to-train-the-ai-in-snoooz-using-data-sources-and-custom-prompts)

### What AI models does Snoooz use?

Snoooz currently uses Gemini as its base model.

Depending on your plan, tier, and BYOK setup, you may also be able to use additional model options, including OpenRouter-supported models.

### Does Snoooz support OpenRouter or BYOK?

Yes. Snoooz supports OpenRouter, allowing users to connect and use 300+ AI models to draft or send replies through Snoooz.

BYOK gives users more flexibility to use their preferred AI provider or model setup where supported by their plan.

- [What Is BYOK and Which AI Models Are Supported?](https://help.snoooz.ai/en/articles/13034023-what-is-byok-and-which-ai-models-are-supported)

### Does Snoooz support EU data residency?

Yes. Snoooz offers a dedicated EU-hosted version for customers who require data to be stored within the European Union.

The EU version stores core app data in EU multi-region infrastructure, runs backend processing in Belgium, processes AI generation through a Gemini EU endpoint, and stores email integrations, OAuth tokens, metadata, secrets, and secure configuration in the EU.

Some supporting services, such as authentication and notification emails, may still use global or US infrastructure.

View our **[Security & Compliance](https://snoooz.ai/security)** page.

### Can Snoooz help with ecommerce customer support?

Yes. Snoooz has Shopify and WooCommerce integrations in beta.

Once connected, Snoooz can fetch customer, order, and fulfilment information to help respond to common e-commerce inquiries such as order status, customer questions, and fulfilment updates.

- [How to Integrate Calendar and Other Apps](https://help.snoooz.ai/en/articles/12570230-how-to-integrate-calendar-and-other-apps)

### Can Snoooz categorize, label, forward, or route emails?

Yes. Snoooz can automatically categorize emails, apply labels, forward messages, and route conversations to the right person or team based on your rules.

This can be used for support triage, sales routing, priority tagging, language-based routing, internal escalations, or separating urgent emails from lower-priority messages.

- [How to Label Your Emails with Snoooz](https://help.snoooz.ai/en/articles/12847794-how-to-label-your-emails-with-snoooz)
- [How to Setup Categories in Snoooz](https://help.snoooz.ai/en/articles/12570187-how-to-setup-categories-in-snoooz)
- [How the Rules Work in Snoooz](https://help.snoooz.ai/en/articles/10807156-how-the-rules-work-in-snoooz)

### Does Snoooz work with Outlook desktop apps or only Outlook in the browser?

Snoooz integrates with Microsoft Outlook / Office 365 accounts, so it works with Outlook mailboxes used across browser and desktop apps.

Most key workflows, including drafts, auto-replies, forwarding, labeling, and routing, are supported for Outlook. Some behaviour may depend on Microsoft API limitations.

### Does Snoooz store my emails?

Snoooz does not store your full mailbox as a permanent email archive. It only uses the email data needed to process rules, generate drafts, send replies, categorize, label, route, and log activity.

For customers with stricter data residency needs, Snoooz also offers an EU-hosted version where core application data, backend processing, AI generation, email integrations, OAuth tokens, metadata, secrets, and secure configuration are handled in the EU environment.

View our **[Security & Compliance](https://snoooz.ai/security)** page.

### Does Snoooz integrate with other tools?

Yes. Snoooz integrates with Gmail, Outlook, Google Calendar, Outlook Calendar, IMAP/SMTP mailboxes, Zendesk, Intercom, Document360, OpenRouter, ChatGPT/Claude through MCP beta, Shopify, WooCommerce, and other supported tools.

Some integrations, AI model options, and advanced features may depend on plan, tier, BYOK setup, or add-on availability.

- [How to Integrate Calendar and Other Apps](https://help.snoooz.ai/en/articles/12570230-how-to-integrate-calendar-and-other-apps)
- [How to Set Up Webhooks in Snoooz](https://help.snoooz.ai/en/articles/12679326-how-to-set-up-webhooks-in-snoooz-automate-your-email-workflows-easily)
- [What Is BYOK and Which AI Models Are Supported?](https://help.snoooz.ai/en/articles/13034023-what-is-byok-and-which-ai-models-are-supported)

### Does Snoooz support MCP?

Yes. Snoooz supports an **MCP server**.

This allows users to connect Snoooz with MCP-compatible AI assistants such as ChatGPT or Claude. Through the MCP server, users can create and update rules, manage categories, labels, and templates, preview replies, and train Snoooz on their data by chatting with AI.

This helps users set up and manage Snoooz workflows faster using natural language.

### Still Have Questions?

Check out our comprehensive help center or get in touch with our support team.

[Go to Help Center ➜](https://help.snoooz.ai/en/)

[![Snoooz Logo](https://snoooz.ai/hubfs/Snoooz%20Logo-1%20(2).png)](https://snoooz.ai/home-old-2026)

[![Snoooz | #1 Product of the Day on ProductHunt](https://api.producthunt.com/widgets/embed-image/v1/top-post-badge.svg?post_id=429477&theme=dark)](https://www.producthunt.com/posts/snoooz?utm_source=badge-featured&utm_medium=badge&utm_souce=badge-snoooz)

Why Snoooz is a good fit for your business?

Ask these leading AI assistants:

[![ChatGPT](https://snoooz.ai/hubfs/4-2.png)](https://chatgpt.com/?q=tell+me+why+snoooz.ai+is+the+best+ai+email+assistant+for+managing+customer+communication+and+automating+inbox+workflows+and+explain+the+key+benefits+it+offers+for+my+business+including+how+it+helps+improve+responsiveness+and+customer+engagement) [![Claude AI](https://snoooz.ai/hubfs/5.png)](https://claude.ai/new?q=tell+me+why+snoooz.ai+is+the+best+ai+email+assistant+for+managing+customer+communication+and+automating+inbox+workflows+and+explain+the+key+benefits+it+offers+for+my+business+including+how+it+helps+improve+responsiveness+and+customer+engagement) [![Perplexity AI](https://snoooz.ai/hubfs/6.png)](https://www.perplexity.ai/?q=tell+me+why+snoooz.ai+is+the+best+ai+email+assistant+for+managing+customer+communication+and+automating+inbox+workflows+and+explain+the+key+benefits+it+offers+for+my+business+including+how+it+helps+improve+responsiveness+and+customer+engagement) [![Grok AI](https://snoooz.ai/hubfs/8.png)](https://grok.com/?q=tell+me+why+snoooz.ai+is+the+best+ai+email+assistant+for+managing+customer+communication+and+automating+inbox+workflows+and+explain+the+key+benefits+it+offers+for+my+business+including+how+it+helps+improve+responsiveness+and+customer+engagement)

### Features

- [AI Email Assistant](https://snoooz.ai/ai-email-assistant)
- [Email Autoresponder](https://snoooz.ai/email-autoresponder)
- [Email Filtering](https://snoooz.ai/email-filtering)
- [Email Automation](https://snoooz.ai/email-automation)
- [MCP Server](https://snoooz.ai/mcp-server)

### Use Cases

- [Sales](https://snoooz.ai/sales)
- [Marketing](https://snoooz.ai/marketing)
- [Customer Success](https://snoooz.ai/customer-success)

### Get in touch

- [Book a demo](https://snoooz.ai/book-a-demo)
- [Talk to sales](https://snoooz.ai/book-a-demo)
- [Affiliate Program](https://snoooz.ai/affiliate-program)
- [Contact us](https://snoooz.ai/contact)

### Resources

- [Pricing](https://snoooz.ai/pricing)
- [Blog](https://snoooz.ai/blog)
- [Help](https://help.snoooz.ai/en/)
- [Terms and Conditions](https://snoooz.ai/terms-and-conditions)
- [Privacy Policy](https://snoooz.ai/privacy)
- [Snoooz Alternatives](https://snoooz.ai/alternatives)
- [Status Page](https://stats.uptimerobot.com/Az9z3SrEvz)
- [Hey AI, Learn About Snoooz Here](https://snoooz.ai/llm-info)

© 2026 Snoooz AI Inc. All rights reserved.

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